When can we race again, getting a refund, and business majors



Minute 1: When can we race again?


Virtual races and Strava Challenges can tide us over for only so long. They’re like healthy snacks before Thanksgiving dinner. They keep our hunger at bay, but pretty soon we’ll be salivating for the full feast. Right now we are jonesing for the hum of a starting line packed with runners. The nervous energy of race morning. The invisible tug of the running pack, pulling us onward through pain. A finisher medal around our sweaty necks.  The feeling of being part of something bigger than ourselves. We will race again, but when?


Running USA, the respected industry trade group, told ESPN that race registrations are down 95% right now. The ESPN article suggests that some races “may not be able to ever come back at full strength.” The New York Times just published a thoughtful piece entitled “What Will Endurance Races Look Like When They Come Back?” Most endurance events are cancelled or postponed well into the summer. We believe a critical turning point will be the Boston Marathon, currently rescheduled from April until the week after Labor Day. Last Friday, Boston Mayor Marty Walsh announced a ban on all public gatherings including parades, concerts and road races through Labor Day. It was telling that his ban stopped 7 days shy of the new Boston Marathon date. If the marathon takes place, that would be a very positive sign for the busy fall marathon season currently scheduled following Boston. 


Industry veteran Bob Bickel recently offered an Optimist’s Perspective for the Endurance Community, pointing out that unlike movie theatres, restaurants and airplanes, endurance events are outdoors and enjoy natural ventilation.  Using creative solutions like altered start corrals and waves, races may look different, but they’ll be better than chasing a GPS icon on your phone. #FallStart


Minute 2: Can I get a refund?


While we all root for the starting gun to sound for resumed racing, many endurance athletes are clamoring for cash refunds from cancelled or postponed races. Ironman is catching heat for offering registration transfers rather than cash refunds. The New York Times interviewed Ironman CEO Andrew Messick about his refund policy and concluded: “Not everyone is happy about that.” A longtime independent race director offers thoughtful perspective in his Slowtwitch piece entitled: “Why Can’t I Just Get a Refund?#PainCheck


Minute 3: Business Majors


While event organizers and gym owners are plagued by the Coronavirus, other businesses have thrived during the pandemic. Lots of folks are trying to survive life in close quarters with their families or turn their former commuting (and personal grooming) time into workout sessions. That means investments in brands like Peloton, whose stock is up 55% this year. More than 2.6 million people subscribe to some type of Peloton class offering. The Peloton Digital membership (no requirement to own a Peloton bike) has grown in popularity as users test drive the app in this trial offer. Similarly, Garmin reported record revenue in its fitness division for the most recent quarter. According to industry group NPD, sales of home fitness equipment are setting new PRs. Revenue is up on everything from weight benches (+259%) to yoga mats (+146%). We were happy to see that bike sales also grew dramatically, with adult leisure bike sales leading the way at +121%. See the full list of booming products here. If you’d like to support your local bicycle retailer, remember that in most states they are considered an essential service and are open for business with some restrictions. You may want to review Outside magazine’s list of The 10 Best Local Bike Shops Across America to find out if your favorite made the cut. On a sadder note, Gold’s Gym just filed for bankruptcy. A publication not known for populism, Forbes magazine, just summed up the dichotomy in a piece entitled: “The Uber-Rich Are Buying Pelotons While Gold’s Gym Goes Bankrupt.” As a way of supporting your local gym and keeping your sweat flowing, see if they are renting out their workout gear as many gyms are doing across the country.

#TaleOfTwoQuarantines


Minute 4: I Run With Maud


Runners and walkers are posting 2.23 mile runs on social media and fitness apps this week. The distance is a solemn tribute to 25-year old Ahmaud Arbery, an African American man who was shot by two white men while he was jogging through a quiet neighborhood in Brunswick, GA, on 2/23/20. The case garnered press attention at the time, but interest exploded when a video of the incident was released, showing an unarmed Arbery being gunned down on a sunny afternoon. Warning: the video available on this Twitter link is graphic. Arbery was a former high school football linebacker who enjoyed jogging through the streets of his hometown. Runners and civil rights groups have joined forces demanding justice for Arbery and his family.

#IRunWithMaud 


Minute 5: Quick Intervals


  • While sifting through Coronavirus bargain bins online, we found a couple of deals that offered some retail therapy. One of our favorite Brooks running shoes of all time is half off: Brooks Glycerin 17: $75. JackRabbit Sports will keep your tootsies covered for cheap: JackRabbit Running Socks: $5!. REI is offering nice discounts on its trail running shoes. For more trail running ideas, check out our recent Six Minute Mile guide to trail running gear.

  • Are you stuck on the culinary treadmill of home dinners? Are you basically just hitting “Quick Start” on the same old standbys of recipes night after night? You may want to check out this list of “24 Foods Nutritionists Are Eating During Quarantine.” While we’re talking home cooking, our friend group seems to be divided on the question of whether you need to unleash the Clorox wipes on the food packages you bring home from the grocery store. Wirecutter, one of our favorite review sites, provides an answer to the question: “Should You Sanitize Your Groceries?

  • We launched our Six Minute Mile referral program last week and we owe a big “Thank you!” to everyone who has dived in.  Don’t be the last kid on the block to sign up for your custom link to share Six Minutes of love with all your friends. Email it, text it, put it on social. We'll keep track of the folks who sign up using your link, and you'll earn sweet swag rewards. Refer 6 friends and get a Six Minute Mile sticker for your laptop. Hit 12 referrals and enjoy a collector’s edition SMM water bottle. Become an all-star and you'll get a rare, not-available-for-purchase Six Minute Mile t-shirt or sweatshirt. Click here to get your link and start reaping those rewards.


Minute 6: Daily Inspiration

Our favorite bad boy of fitness, Devon Levesque, always generates lots of reader feedback. We have posted a few of his workout videos in the past and they get lots of clicks and lots of reader emails telling us his treadmill and workout antics are dangerous. Levesque, a former college wide receiver, is a partner in Performix House, a gym in NYC that costs $900 per month. Maybe he’s a little bored by the quarantine, but Levesque just announced that he will be “running” this year’s NYC Marathon in a bear crawl. Yup, he will cover 26.2 using 4 extremities instead of 2. He certainly has a pretty deep self-promotional streak in him, but we admire the fact that he is trying to raise $500,000 for military veterans in the process. He recently compiled highlight videos on his Instagram page. Just click on “Workouts” once you get there. Some of these are a little kooky, but plenty of these will inspire you to shake up your normal routine. A preview of his NYC Marathon technique is below.



Get faster. Get stronger. Get inspired. In under 6 minutes.

  • Grey Facebook Icon
  • Grey Instagram Icon

Six-Minute Mile is a twice weekly email blast bringing you news, ideas, inspirational stories, and special deals for runners and fitness enthusiasts.

© 2020 by Gameface Media INC. Proudly created with Wix.com

AFFILIATE DISCLOSURE


Some of the links featured on this page are affiliate links, meaning, at no additional cost to you, Six Minute Mile will earn a commission if you click through and make a purchase.

Six Minute Mile is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.